Tag Archive - Social Media Marketing

Why Social Media Marketing Is Not Enough

Strategy vs. tactics social business example

Successful Social Media Marketing (SMM) is important.  It will continue to be more and more critical for business to successfully reach and engage customers.  It’s not a strategy though, it’s a tactic. Continue Reading…

Social Media Marketing Revolution

The experience of providing services and training in social media marketing and integrating those efforts into traditional marketing and PR strategy has led us to some concrete observations.  Our business is shifting into social business design.  Online platforms for community engagement and relationship development now impact every point in sales, marketing and customer service.  Continue Reading…