Last week, C7group CEO, Jeff Marmins shared an infographic demonstrating that the web has always been social.  As social tools move to the forefront of business, though, it’s becoming clear that one of the biggest gains from this progression will be the impact on workplace collaboration.  The ability for employees to work together on projects over great distances and without regard to time zones is becoming a key competitive advantage.

Have a look at this video from our partner, Jive Software:

Did you catch the vision? The business of the future will do more than use the latest social media tools to keep in touch with customers; forward-thinking businesses are already implementing tools like Jive to build internal teams that know no borders.

Think of the the impact that something as simple as sharing internal documents can have on a team. There was a time in the not-too-distant past when team members had to rely on email to share documents, make edits and updates, save new versions, make sure they sent back the *right* version, then start the whole chain over. It was time-consuming and messy, and God forbid you moved the wrong version to your laptop for the big presentation.

Now, documents are living, breathing things with a safe place, probably somewhere in the cloud, to call home. Team members can access, edit, and use the same document from any web browser anywhere in the world and at any time of the day, and they’ll always be using the latest version. That’s just one example of the kind of strides collaboration has taken in the social business model.

Are you engaged or is something holding you back from taking the plunge? Share your thoughts about the potential risks and benefits you see!