linkedin – Jeff Marmins

Blog, Social Business, Social Media Marketing

C7 Group CEO Jeff Marmins to teach LinkedIn for Business

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Social business is changing the way your business interacts with customers, generates leads, and collects business intelligence. LinkedIn is the leading public social media platform for Business-to-Business (B2B) relationship development. Many business owners and salespeople, though, are confused about how best to use LinkedIn to contribute to client acquisition and retention.

C7 Group CEO, Jeff Marmins, will make a free public appearance as the lead instructor in the Sacramento Social Media Club‘s quarterly workshop, LinkedIn for Business. Jeff Marmins, Melissa Washington of Smartnet Strategies and special guest Christopher Baccus, Executive Director of Digital and Social Media at AT&T, will instruct a hands-on workshop in advanced LinkedIn practices and concepts to showcase individual credibility, expand networks and make valuable business connections.

For more information and to get your name on the waiting list for this class, click here. The event will also be broadcast live online via the Drexel University School of Graduate Studies.

linkedin, Social Networking

Social Networks: America's Largest Companies

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Jolie O’dell at Mashable published an article with some interesting findings from NetProspex about how employees of larger companies are using social media. LinkedIn is still the professional connection point for employees of larger companies:

Digital Marketing, Twitter

Hootsuite Recommendation for Social Business

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There are a number of good utilities available for managing multiple social media and social networking properties like Twitter, Facebook and LinkedIn. Hootsuite has become our recommendation and the tool we are implementing for clients. Here are some of our main reasons:

Multiple accounts: Hootsuite allows you to manage multiple Twitter profiles, LinkedIn profiles, Facebook profiles and Facebook pages. It allows posting to one, many or all accounts at the same time. You can also organize tabs and columns to group accounts by personal preference.
Browser integration: We recommend Mozilla Firefox and Hootsuite has an add-in that is required for our clients to make sharing information and scheduling tweets and post in advance an easy task.team members
Metrics: skip the url shortener, Hootsuite does it for you but adds tracking for each link
Security/User control: Multiple users can log-in to Hootsuite and have privileges to the same account without access to the primary user-name and password. this is a deal-maker for any entity that wants to spread responsibility for social accounts across more than one person.

linkedin, Networking, yelp

Recommend Others Online

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In the midst of a tough day yesterday I was humbled by this recommendation I received:

“Enthusiastic (and hilarious) advocate of social media. Get’s it.”
by Ward Supplee, Silicon Valley

Thank you Ward! Providing recommendations and testimonials for your associates, customer and vendors is best done online. This recommendation appeared on Mr. Tweet. Recommending individuals on Linkedin and businesses on Yelp is great for helping build their credibility online. You’ll feel good about doing it. They’ll feel even better when they get it.

linkedin, Social Technology, Social Tools

Linkedin Class Research: Reid Hoffman Interview

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Searching the web for ideas and cool stuff I can share in our upcoming online classes, I came across this video interview on CNN. It’s a brief discussion with Linkedin co-founder Reid Hoffman about how the networking site was created to build upon existing relationships.

Facebook, Internet Marketing, Social Media Marketing, Social Networking, Social Technology, Twitter, youtube

Social Media Skills 101 Class

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Registration is available for: Social Media Skills 101
Location: 3665 Bleckley St., Suite 101, Mather, CA 95655.

Description: Based on student demand and a need for better clarity around social media tools, Social Media Path has partnered with Peppers.TV to offer live, classroom Do-it-yourself education.
You get:
• A cursory overview of the how and why of Social Media
• Social online guidelines for business
• What web sites to use the most and how to use them
• How-to get fans and followers
• How-to build online \”expert\” proof that leads to subscribers and sales
• Time-saving browser tips
• How-to make your writing Google friendly
We’ll cover:
• Blogging
• Linkedin
• Facebook
• Youtube
• Twitter
Our class is fun, engaging, insightful and jargon-free. Best of all, you’ll leave with a renewed sense of how to build interactive online marketing into your business day without feeling overwhelmed. Social Media Skills 101 will alleviate any fear or apprehension of embracing social technology.
Start Time: 14:00
Date: 2009-06-25
End Time: 16:00

linkedin, Networking, Social Media Platforms

The LinkedIn Blog: CNBC gets LinkedIn

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I just connected to a friend, Lane Kintigh, from high school! It really brightened my morning. Who would have guessed that i had an old friend that teaches German and knows Library Sciences?

Linkedin just keeps growing. It’s a great way to connect professionally or just catch up. It doesn’t replace picking up the phone or connecting in more personal ways. I believe it will continue to grow as social networking services continue to be the thriving business model online.

The chasm between personal and business continues to diminish. Every kind of connection brings us closer to ways we can help each other have success. How are you connecting?