“Enthusiastic (and hilarious) advocate of social media. Get’s it.”
by Ward Supplee, Silicon Valley

Thank you Ward!  Providing recommendations and testimonials for your associates, customer and vendors is best done online.  This recommendation appeared on Mr. Tweet.  Recommending individuals on Linkedin and businesses on Yelp is great for helping build their credibility online.  You’ll feel good about doing it. They’ll feel even better when they get it.

The real value was in the quick connections, although I think my approach is a bit different than that of some others. Many sit down with their new, instant contact and quickly pitch their product or service after sticking a business card in front of you. Instead, I ask people what their goal or dream is and how I can help. I’ll also ask about passion. I find the connection is better and deeper faster. For example, Jennifer Wilkins is a Human Resource pro for Tony’s Fine Foods. Our very short discussion was just enough to learn that she loves doing floral arrangements and has a passion for history. She’s debating what Masters degree to pursue. We committed to learning more about how we can help each other and are more likely to do so than if I only knew about her current job.

Try it at your next networking event! And, if you can make it in Sacramento – get to an event by SacGNN.com. If someone sticks a business card in your hand then ask, “Why would I call you?”

Linkedin just keeps growing. It’s a great way to connect professionally or just catch up. It doesn’t replace picking up the phone or connecting in more personal ways. I believe it will continue to grow as social networking services continue to be the thriving business model online.

The chasm between personal and business continues to diminish. Every kind of connection brings us closer to ways we can help each other have success. How are you connecting?

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