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Apple Ipad Commercial and Why We Write Poetry Quote

Professor Keating_Robin Williams character

I’m watching the NFL playoffs from the comfort of my living room, just like many other Pittsburgh Steelers players and fans. If you are too than you’ve probably seen the Apple Ipad Air commercial.

Cool. Inspirational. Creative.

We’ve come to expect cool from Apple. But this commercial is one I really like because it makes us think about how technology is weaving itself into the fabric of our lives. Right now it’s the tablet and the smart phone. Soon it will be a variety of wearable devices.

But that’s not all that’s cool. Robin Williams narrating the commercial with his classic quote from Dead Poets Society. Now that’s cool. It’s also compelling – daring you to live out loud.  Williams character in Dead Poets Society is Professor John Keating, one of my favorites. And, if you don’t recognize it from the commercial then perhaps you didn’t see Dead Poets Society, or need to see it again or share it with your children.

O me! O life!

“We don’t read and write poetry because it’s cute. We read and write poetry because we are members of the human race And the human race is filled with passion. And medicine, law, business, engineering, these are noble pursuits and necessary to sustain life. But poetry, beauty, romance, love, these are what we stay alive for. To quote from Whitman, “O me! O life!… of the questions of these recurring; of the endless trains of the faithless… of cities filled with the foolish; what good amid these, O me, O life?” Answer: that you are here; that life exists, and identity; that the powerful play goes on and you may contribute a verse; that the powerful play goes on and you may contribute a verse. What will your verse be?

 What inspires you? What will your verse be?

Consistent Blogging Matters

The word blogging written in ink on a pair of side-by-sirde hands, one word per finger.Should you care to take a look at my blogging history since 2005 you’ll find some irony in the title of this post. Sometimes it takes a proverbial, “whack in the head.” to set me straight. In this case it only took three. Please allow me to explain. Continue Reading…

5 Life Lessons Taught By The Muppets

Photo of Kermit the Frog

Leave it to one of my favorite Lifehacking sites, Steepcase Lifehack, to post lessons on life from the Muppets. Great stuff by freelance writer Andrew Kardon.

[featured]I can’t imagine living in a world without The Muppets. Those cuddly, felt critters are like best friends you’ve known your entire life. They’re fun, they’re goofy, and they just fill you up with a warm feeling inside…don’t they?[/featured]

Thanks to Jason Segel and a host of other talented folks, the recentThe Muppets movie was a big success for Disney, and Jim Henson’s fluffy family is back in the limelight. Henson’s creations started out as a fun way to teach children some basic ABCs, as well as important life lessons. But as with The Muppet Show, the craziness was kicked up a few notches.

Just because you’re too old for Sesame Street (and hopefully you already know your ABCs), that doesn’t mean you’re not too old to learn something. The Muppets are more than entertainers — they’re pretty good teachers too.

Here’s a look at 5 life lessons you can learn from The Muppets. Continue Reading…

The Ultimate Content Marketing Infographic

This infographic on content marketing was put together by the exceptionally talented interactive marketing agency Jess3 in collaboration with Eloqua.  It was posted on the Jess3 blog and I found it again on b2bbloggers.com by Jeremy Victor.

The Ultimate Content Marketing Infographic

 

We are all creators as well as consumers of content online.  This fact is at the heart of why social technology is so pervasive.  I love infographics and they’re one of the more valuable ways to get your point across.  This graphic is one of the best yet at showing what types of content are best used based on the business objective and prospective customer requirements.

 

Joe Chernov, VP of Marketing at Eolqua, pulled together this post that’s just as valuable as the infographic itself:  16 Experts Answer, “What makes a great infographic?

A favorite from the post:

Mike Volpe, CMO, HubSpot : The best infographics have a high density of information and are easily consumable.  It is an art to be able to take a lot of data, or a number of concepts, and boil it down to one image.  If your infographic makes sense when you look at it for 5 seconds, but is still teaching you things after you have looked at it for a full minute, then you know it is good.

Does this infographic depict more pieces of the puzzle for you? How are you using content marketing? Do you have a favorite infographic to share?

The Permission to Suck Manifesto

I had to post this up…Chris Stewart put it out on Twitter.  The original post is at Permissiontosuck.com:

A Manifesto for Creative Professionals.

Somewhere in your personal history a decision was made to forgo a “real job”; one your parents would understand.  Artist, creative director, writer, musician, photographer, actor, fine artist or pick one – you got attention for a talent or liked doing it so much that there was just no room to commit significant time to a profession less flattering gratifying. You became one of them sensitive types whose ego is vulnerably bonded to their work.  True objective distance is pointless but it’s best to have a survival strategy.

Let’s start here:

1.    Snub expectations.  Excitement needs space; throw a few elbows if required.  Picasso’s friend and art critic, Guillaume Apollinaire, encouraged his cohorts to “innovate violently!”   Much more risky for creative professionals, is to abide by rules.

2.    The boss is the problem; the puzzle to solve, the idea to create, the crowd to excite, or your soul to satisfy.  Don’t piss off the boss.

3.    There’s NO plan “B”. Quit moonlighting.  Put in the hours; work without a net.  If you have a plan “B” it’s too easy to bail, and you’ll want to.  Part timers can’t keep up with the guy who’s bustin’ it like a sex crazed school boy.

4.    It’s a passion play for pay. You’re a whore, or not, it all depends on how much money is in the bank.  It’s a crucial balance that keeps sanity from escaping.  Your clarity of purpose resolves the left and right hemispheres.  Ultimately the decision for what kind of creative you are going to be is up to you, but don’t let the vision go blurry.

5.    Industry best practices are not creative. Best practices are maintenance and benchmarking is linear: this leads to that, variation is less professional.  The state of the art didn’t arrive by formula or recipe.

6.    Your creativity is about your heart, not their surface. Creativity is your world view filtered through your talent. It’s your passion, experience, expertise, inspiration and your rules that drive you to create wonderful things that you’re destined to hate because they’re not good enough, and others are open to admire because they couldn’t do it.

7.    The committee is usually wrong; however the crowd is commonly right but incredibly dull. If you’re part of the crowd you will be sourced and forgotten.

8.    Ideas are like lightning strikes hitting you unaware after you’ve been rubbing a cat balloon on a wool carpet for months.

9.     Everyone is creative but only a select few can deal with the risk of ego crushing rejection that inevitably comes from the direction you least expect.  If your work is worth more to you than the safety of groups or a secure fortune then you’re “a creative”.

10.    That road block was dropped there for a reason; it’s so you learn how to maneuver or to accept the pain of hitting it.  Either way, if you don’t survive the test, it wasn’t worth the trip.

11.    Find a way to turn your weaknesses into strengths, but don’t tell anyone you’re doing it.

12.    Putting creativity into words dilutes the idea unless you’re a writer.  It’s only creative if you actually create it.  “I could’ve done that” doesn’t count.

13.    If you have a style, be sure it’s following you and not vice versa.  If you’re chasing your style, you’ve taken a wrong turn. (see  #5 “best practices”)  Follow your muse, let others call it your style.  Don’t borrow from yourself too often.

14.    Don’t let anyone talk you out of your passion. If you have passion for an idea, don’t lose it by asking others if they think it’s good.  They probably won’t.

15.    Lose the habit of being successful.  Success can doom your career to mediocrity. Embrace the fact that you’re never going to make it and find comfort in other things.  Once success becomes your work, it’s over and if you’re a creative professional, success looks an awful lot like cash and cheering crowds.

by Bruce DeBoer at permissiontosuck.com.

Funny Myspace Graffiti

User Generated Media

Myspace is for losers

Myspace is for losers

Make what you do beautiful

“Some people create with words, or with music, or with a brush and paints. I like to make something beautiful when I run. I like to make people stop and say, “I’ve never seen anyone run like that before.”It’s more then just a race, it’s a style. It’s doing
something better then anyone else. It’s being creative.” -Steve Prefontaine

Pre3